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Workflow6 min read

How to turn a podcast episode into Shorts, Reels, and TikToks

A repeatable workflow for clipping podcast and interview video into captioned vertical shorts with StarCut.

Two hosts at broadcast microphones in warm studio light

Pick moments, not minutes

Good clips answer one question or land one opinion. Note topics while you record, then ask the agent for those moments by topic or rough timestamp.

The clip workflow

Run it once per episode.

  1. Upload the full episode.
  2. Ask: “Find the 45 seconds where we discuss pricing; make it 9:16 with captions.”
  3. Check the cut on the timeline and tighten the first two seconds.
  4. Duplicate the project for the next clip.

Open strong

The first seconds decide whether people keep watching. Start on the claim, not the setup; trim the intro breath by hand if needed.

See the podcast video editor

One episode, a week of clips.

Questions

Does it work for audio-only shows?

Yes, but you will need visuals: add generated B-roll or a waveform layout on the timeline.

Can I keep the horizontal master?

Yes. Keep the wide cut and derive vertical versions in the same project.